Marketo Account-Based Marketing Release


Location: 200 Broadway, New York, NY 10038


In this User Group, sponsored by Marketo, attendees were granted a first look at the latest Account-Based Marketing release. Via Livestream, Marketo executives highlighted the ABM functionality, as well as what Marketo users can expect in the future.

Key Topics

  • How to identify and target accounts with the greatest revenue potential
  • Segmentations based on account scores
  • Marketing and Sales alignment
  • Technology partners and integrations

Speaker Details


Mike Fazio

Mike Fazio is the leader of the Enterprise Solutions Consulting in the East region for Marketo. He is responsible for managing a high quality, customer-focused pre-sales consulting team that provides high-level technical consulting support and guidance to Marketo’s sales teams and prospects recommending and developing appropriate customer solution offerings.

Christian Fernandez

Christian Fernandez is an Enterprise Account Executive at Marketo. Christian works with enterprise clients, bringing the highest quality of services and assistance. He develops successful client relations as a part of Marketo’s account team.



Marketo’s powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.Marketo Inc. makes marketing automation software for companies. In 2012, Marketo was ranked 78th on the Inc. 500, #7 among software companies, and #1 among marketing software companies.

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