Marketo Under the Hood
What makes Marketo special? Why not use another less expensive solution or an ESP? In order to build a delightful customer journey, many...
Mar 28, 2019| < 1 min read
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How to Deduplicate Marketo Lead Database
At times, the duplicates in marketing Lead Database just show up out of nowhere and can be overwhelming. If you don't know where...
Mar 27, 2019| < 1 min read
How to Deal with Duplicates in Marketo
If marketing does the job well, the Lead Database in Marketo will grow. And nobody likes to receive the database size notification from...
Mar 27, 2019| < 1 min read
6 Steps to Data Quality in Marketing Automation
Ensuring ongoing data quality in Marketo Lead Database is a process. Sure, you can run a cleanup but without a planned approach in...
Mar 26, 2019| < 1 min read
Marketo Summit GDPR BINGO
Yep. We Came, We Played, We Conquered. Thanks everyone who played our GDPR game at the Marketo Summit year. It was fun, started...
May 12, 2018| < 1 min read